Email Marketing Services

Reach Your Target Audience Directly With the Right Content

 

Approximately 3.9 billion people worldwide use email every day for communication, and no other platform comes close to having this number of daily active users. Are you leveraging the potential of email marketing in your business strategy?

Don’t miss out on the opportunity to connect your brand with the right customers at the right moment and increase your sales. Enlist Codeme Internet Marketing Agency’s goal-driven email marketing services and let us set up an email campaign that fits your business objectives perfectly.

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What Is Email Marketing?

Build a Loyal Community Around Your Brand

When it comes to generating and converting leads, there isn’t a more powerful digital marketing tactic than email marketing.

Studies show that despite the growth and prominence of mobile messengers and chat applications, nearly 61 percent of consumers prefer facilitated brand interactions via email – and this preference extends across genders and age groups.

The widespread usage and increasing global relevance of email make email marketing more critical than ever before.

What is email marketing? Email marketing is a digital marketing strategy used by thousands of businesses worldwide to create brand recognition, drive sales and build client relationships.

Email marketing companies leverage different email service providers (ESPs) to send out automated, personalized marketing emails that contain brand promotions and announcements. Anything from weekly email newsletters and promo alerts to customer survey forms and event invitations can be considered a form of email marketing.

Globally, a whopping 87 percent of business-to-business (B2B) marketers and 79 percent of business-to-consumer (B2C) advertisers use email as a content distribution channel. Are you taking full advantage of email marketing services to grow and promote your business? How does your email marketing campaign fare in this competitive digital landscape?

Begin your email marketing planning today and discover the most effective email marketing strategy to move your email contacts down your sales funnel.

Let Codeme Manage Your Email Marketing Optimization

Failure to understand what is email marketing and how to maximize email campaigns for B2B and B2C transactions can result in uncoordinated promotion strategies, low customer volume and significant business decline.

Don’t let this be the case for your brand. Capitalize on conversion-focused email marketing services from the best email marketing companies and get smart with your digital marketing spending and online promotions.

Codeme Internet Marketing Agency offers a diverse range of email marketing services designed to fit your brand needs, financial capabilities and ideal market segments. Schedule a consultation with our email marketing agency and let’s discuss the importance of services in achieving your goals.

Why Email Marketing Is Important

Provide More Value to Your Customers and Deliver Big Results

The importance of email marketing in digital brand success cannot be emphasized enough. Online email marketing is one of the best marketing methods for earning business leads and delivering a high return on investment (ROI).

According to research, approximately 61 percent of email subscribers would like to receive promotional marketing emails every week and about 83 percent of customers spend more on a brand from which they’ve received web email marketing communications. Marketers also reported receiving an impressive 3,800 percent ROI or $38 for every dollar invested in an email marketing campaign.

Evidently, online email marketing presents an incredible opportunity to reach targeted customers and generate revenue growth. If you haven’t started your email marketing planning, now’s the time to consult with an email marketing specialist and sketch out how to move your business forward.

The Importance of Email Marketing

Many marketers wonder why email marketing is important when social media platforms are so widely available and social media visitors have grown exponentially over time. But here’s the thing: People still go to their emails to find special deals from the brands they are interested in. In fact, 44 percent of users check their emails for brand promotions, whereas only four percent go to social media platforms for ad campaign details.

That is just the tip of the iceberg. With the plethora of opportunities that web email marketing offers, you are closer to driving more conversions for your business.

Not yet convinced about why email marketing is important for brand growth? Here are more reasons investing in an email marketing campaign service is essential:

Build Customer Loyalty

Strong client relationships require regular brand interactions – and routine web email marketing communications with the customer make it possible for any company to generate brand loyalty while driving sales. Additionally, the cost of engaging with and marketing to an existing client using the best email campaigns is six to 12 times less expensive than other marketing channels, such as paid advertising or social media marketing. Targeted email marketing campaigns not only drive more business but also save you money.

Expand Your Business Reach

Email campaigns are proven to have better reach and potential for engagement than traditional marketing methods. Statistics show 72 percent of email users check their inboxes more than six times a day and about 92 percent of internet users have a minimum of one email account. Experienced email marketing specialists can help you reach your target audiences on any device while staying non-invasive and compliant with the CAN-SPAM Act.

Connect With Different Audiences

Hyper-personalized communication is one of the many benefits of using B2C and B2B email marketing to reach your audience. While traditional marketing methods focus on delivering a broad message to a large audience scope, marketing emails allow you to offer unique discounts and codes, personalized messages and data-driven campaigns based on criteria such as birthdays, regions and customer lifetime value (CLV). Instead of putting your effort into one campaign, you’re able to reach out to different audience segments with a personal touch.

Save Time and Effort

Save Time and Effort Email marketing for small business, franchises and multi-location firms is significantly less labor-intensive than traditional marketing. There is no postage to consider or labeling required for each campaign distributed. Targeted email marketing allow you to communicate and engage with your ideal market segments (whether it’s a few hundred or a hundred thousand) in a matter of minutes. If you don’t have the time to learn the ropes of email campaign optimization, the best email marketing companies can assist you.

Test Email Campaigns and Drive Strong Results

Online email marketing offers various ways to test and see if you’re hitting the nail on the head with your marketing efforts. You can perform A/B and multivariate testing to examine almost every component of your email campaign, from the subject line and time sent to the content within the email campaign itself. This offers valuable insights as to where you might need to revise your email marketing strategy to drive the most engagement with your email campaigns.

Track Your Analytics

Data and analytics provided by email marketing software give valuable insight into the performance of your targeted email marketing efforts and deployed campaigns. The most often reported engagement metrics are open rates, click rates and click-through rates (CTRs), bounces and conversions. Depending on your marketing goals, an experienced email marketing specialist can decode the numbers and translate them to valuable applications to better reach your audiences.

According to Statista, roughly 306.4 billion emails are sent and received every day. How do you ensure you’ve got the best email campaigns that capture customers’ interest?

Create direct links with your prospects and clients and foster customer loyalty with help from our email marketing agency. We provide email marketing services for small business, Fortune 500 companies and multi-location agencies. Discover how our email campaign services fit in your marketing efforts.

Email Marketing Services for Small Business

Establish Your Reputation and Improve Your Response Rates

Deciding where to invest your money isn’t a decision you should take lightly. You must ensure every penny allocated to your marketing efforts delivers an ROI or you risk losing your money and the opportunity to close more sales.

Email marketing for small business is a cost-effective way to promote your brand to specific market segments and grow your revenue. A McKinsey study revealed that email is almost 40 times more effective than Twitter and Facebook combined in attracting new customers. What’s more, according to 80 percent of industry professionals, the best email campaigns drive customer acquisition and retention.

With data-driven email marketing services for small business, you can:

  • Reach customers in real-time
  • Communicate in-depth information
  • Build credibility
  • Optimize your time and budget
  • Track your campaign results
  • Connect with more customers
  • Gain better brand recognition
  • Increase website traffic
  • Launch targeted messaging
  • Develop your unique brand 

 

How effective is email marketing for small businesses? You’re about to find out.

Take your small business marketing to the next level with Codeme’s email marketing services for small business. Our email marketing agency offers drip marketing automation services to help you further cement your unique brand identity in your customers’ minds.

But first, discover

1) what is drip marketing and

2) how our marketing automation services can accelerate your business growth.

FAQ

Frequently Asked Ques

HOW LONG DOES IT TAKE TO GET A WEBSITE DESIGNED?

The timeframe it takes to complete website design will vary based on the size of the website (number of pages) and the type of design required and if special effects or unique development aspects are required. What is essential to account for is the preparation period during which wireframes are built, the back and forth between the design and development team and final revisions and edits.

HOW DO I REDESIGN MY EXISTING WEBSITE?

A website redesign is a worthwhile exercise if you want your website to meet the needs of your site visitors. Superior user experience results in your user will easily navigate and discover your website the way you intended. To ensure your website is built for user experience and remains relevant, you may need to consider a design update. The process includes an analysis of functionality, understanding of your current users and potential visitors, a competitor analysis, establishing goals, updating SEO strategy and optimizing the site with responsive design.

WHAT IS RESPONSIVE WEBSITE DESIGN?

Responsive design is a method that’s fast becoming the norm. It is website design that scales to display on different devices regardless of their size or screen. This means your content on the site is always clear and optimized for user experience no matter the device your user is viewing the website on. It’s a way to make websites look great on both desktops and mobile devices without requiring a separate mobile site. See some responsive websites we’ve created for clients.

WHAT IS SEO-FRIENDLY WEB DESIGN?

It is website design that accounts for search engine optimization (SEO) strategies. A website designer should create the site with SEO in mind so a digital marketer can optimize the site. In this way the website acquires increased traffic and will rank well on search engine results pages. Google crawls and indexes all websites and those optimized for search will enjoy a better ranking and higher domain authority.

HOW OFTEN SHOULD MY WEBSITE BE UPDATED?

This differs for different parts of your website. For instance, your content you can update as regularly as you feel suits your brand and messaging. Customers enjoy new, fresh content so you need to simply establish the frequency of your updates. Most websites have a blog page and this is where new, relevant content can be added to your website and most brands post weekly updates. If your content is optimized your organic search ranking will improve too. When you consider your security and functionality on your website, you usually have to update these every couple of months. Or when a new feature is required to ensure your website is compliant with search engines.To establish the frequency of these updates speak with your design and development team. They will check the health of your site and ensure all links and functionality are working correctly.

If you do not find an answer to your question

What happens next?

We will send a short email notifying you that we successfully received your request and started working on it.

Our solution advisor analyzes your requirements and will reach back to you within 3 business days.

We may sign an optional mutual NDA within 1-2 business days to make sure you get the highest confidentiality level.

Our business development manager presents you an initial project estimation, ballpark figures, or our project recommendations within approximately 3-5 days.

Let's talk about your project.

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